I recently found a way to test CarZen (http://beta.carzen.com)
I like it! I like it! And for a beta, their results for cars matching my tastes were pretty much on the money (see below).
Of course, it shouldn't be too difficult to build a car chooser such as this - all you need is a structured data repository, and create a question set against it. But to test this, I kept my answers slightly ambiguous - and still got good results.
Minor gripes - I would have preferred to have seen my beloved BMW 335i Convertible instead of the Lexus SC430. But I guess they had already picked the BMW M3, so didn't think two relatively-comparable cars from the same manufacturer were needed (although they did give me two Mercs... admittedly further apart than the two Beamers).
Another thing - I think they're a little off base thinking you can get an M3 convertible at $65K. Hah!
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